Design Memo 1 (Eng)

November 2014 — Grade 12 / Matric — Design

Memo 2014 Grade 12 English

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🎯 100 marks 📄 2 pages 📝 89 items found 📚 4 topics 🔑 2 key info

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Q1— Section header —

1.1.1(Allocate 8 marks\ TEXTURE (Allocate 2 marks\ The texture of the plastic i cing sheets (fondant\ smooth soft and silky.

1.1.2(Allocate 2 marks\ AGREE: The cake is functional edible. functions as a creative quirky

1.1Understand, Explain, Describe

1.1Middle Order Apply, Implement

1.1Higher Order Analyse, Interpret

1.1Evaluate, Reflect

1.2Synthesis

1.2.1(Allocate 2 marks\ The focal point is emphasised by the concentric patterns repeatedly encircling the face of Mandela. The pa tterns and colours that recede in size and colour intensity draws one toward the focal point.

1.2.2llocate 8 marks\ LINE (Allocate 2 marks\ The striking yellow lines are used throughout the poster to create an illusion of radiating linear perspective and a dynamic sense of movemen t. All the lines meet in the centre of Mandela

2.2Higher Order Analyse, Interpret

2.1Evaluate, Reflect

1.2Synthesis

1.22014

Q2— Section header —

2.1.1(Allocate 2 marks\ The term vintage retro can be explained as a contemporary trend and vant garde styl

2.1.2(Allocate 4 marks\ Within Postmodernism and there is a keen interest in borrowing, copying and appropriation of vintage retro

2.1(Allocate 4 marks\ The de sign clearly reflects stereotyping and bias/unfairness as t he young female/woman has been strategically pl aced in the centre of the composition to conform to the male gaze and ideals.

2.1.1Understand, Explain, Describe, Classify

2.1.3Middle Order Apply, Implement, Organise

2.1.3Higher Order Analyse, Interpret

2.1.2Evaluate, Reflect, Judge

2.1.3Create, Synthesis, Justify

Q3— Section header —

3.1[10 marks] With reference to form both vessels are made from coils of clay to create a spherical bulbous rm. This gives a feeling of wholeness and containment and also allows for

3.1LEVEL COGNITIVE SKILLS WEIGHTING QUESTIONS MARKS (10\ Lower Order Remember, Recall, Recognise,

3.1Understand, Explain, Describe

3.1Middle Order Apply, Implement, Organise

3.1Higher Order Analyse, Compare, Interpret

3.1Evaluate, Reflect

3.1Create, Synthesise

3.1

3.2[10 marks] The original purpose of the Parthenon was to serve as a pagan temple

3.2LEVEL COGNITIVE SKILLS WEIGHTING QUESTIONS MARKS (10\ Lower Order Remember, Recall, Recognise, Name

3.2Understand, Explain, Describe, Classify

3.2Middle Order Apply, Implement, Organise

3.2Higher Order Analyse, C ompare, Interpret

3.2Evaluate, Reflect

3.2Create, Synthesis , Justify

3.2TOTAL SECTION A 11 2014

Q4— Section header —

4.1(Allocate 20 marks in total\ (Allo cate 10 marks for each movement. that only one mark can be allocated for the name of a designer and product for each movement the cognitive level grid as a guideline for marking

4.1LEVEL COGNITIVE SKILLS WEIGHTING QUESTIONS MARKS (20\ Lower Order Remember, Recall, Recognise, Name

4.1Understand, Explain, Describe, Classify

4.1iddle Order Apply, Implement, Organise

4.1Higher Order Analyse, Compare, Interpret

4.1Evaluate, Reflect

4.1Create, Synthesis , Justify

4.2[10 marks]

4.2.1

4.2.2(Allocate 8 marks\ FIGURE A s shoe form is elegant and smart. A firm and gracefully curved form ends with a pointed toe. The strap is simple and heel sturdy, reminiscent of smart, formal, traditional shoes,

4.2LEV COGNITIVE SKILLS WEIGHTING QUESTIONS MARKS (10\ Lower Order Remember, Recall, Recognise, Name

4.2.1Understand, Explain, Describe, Classify

4.2.2Middle Order Apply, Implement, Organise

4.2.2Higher Order Analyse, Compare, In terpret

4.2.2Evaluate, Reflect, Judge Create, Synthesis , Justify TOTAL SECTION B 16

Q5— Section header —

5.1[20 marks]

5.1.1(Allocate 6 marks\ The message conveyed in the campaign is that people should put a stop to cyber bullying The campaign makes use of TWO images bald, overweight man stereotypical of a

5.1.2(Allocate 14 marks in total (Allocate 7 marks per case study\ If learners merely list names of designers and design products without a discussion, no marks are awarded EXAMPLE OF A

5.1.2Understand , Explain, Describe, Classify

5.1.2Middle Order Apply, Implement, Organise

5.1.2Higher Order Analyse, Compare, Interpret

5.1.1Evaluate, Reflect, Judge

5.1.2Create, Synthesis , Justify

5.1.219 2014

5.2[20 marks]

5.2.1(Allocate 2 marks\ Indigenous crafts can be preserved through design by the fusion of traditional indigenous craft techniques and materials with contemporary design. Design can play a catalytic role in facilitating the propagation of indigenous cra

5.2.2(Allocate 8 marks\ GENERAL CHARACTERISTICS OF THIS CRAFT The Ndebele women are prolific beaders renowned for their artistic skills.

5.2.310 marks] EXAMPLE OF CONT EMPORARY DESIGNER WHO TRADITIONAL TECHNIQUES: NAME OF DESIGNER/GROUP Langazela Cushions, Africa!Ignite. (Allocate maximum

5.2LEVEL COGNITIVE SKILLS WEIGHTING QUESTIONS MARKS (20\ Lower Order Remember, Recall, R ecognise, Name

5.2.3Understand, Explain, Describe, Classify

5.2.2Middle Order Apply, Implement, Organise

5.2.2Higher Order Analyse, Compare, Interpret

5.2.1Evaluate, Reflect

5.2.3Create, Synt hesis , Justify

5.2.2QUEST ION 6 20 marks]

6.1.1(Allocate 2 marks\ The intention of sustainable design is to eliminate negative environmental impact and wasting resources through skilful, sensitive des ign. Sustainable design reuses resources

6.1.2(Allocate 4 marks\ The sculpture was made for the anti rhino poaching campaign It carries this message across well if we don

6.2(Allocate 14 marks\ EXAMPLE OF A SOUTH AFRICAN DESIGNER: (Allocate 1 mark maximum 1 mark for designer for product\ ONE CONTEMPORARY SOUTH AFRICAN DESIGNER WHO DEALS WITH ENVIRONMENTAL AND/OR SUSTAINABLE ISSUES IN HIS/HER WORK

6.2Understand, Explain, Describe, Classify

1.2Middle Order Apply, Implement, Organise

6.2Higher Order Analyse, Compare, Interpret

6.2Evaluate, Reflect, Judge

6.2Create, Synth esis , Justify

6.2

Topics Identified

Design ProcessVisual CommunicationColour TheoryDrawing

Mark Allocation

Total100 marks

Key Information

Contact Number0000011111

Email AddressBAA@9793.Nz

Paper information

SubjectDesign

Year2014

SessionNovember

TypeMemo

PaperPaper 1

LanguageEnglish

Pages24

Downloads6

Examination context

Decade2010s

Years ago12y

SeasonSpring (SH)

Start dayWednesday

Exam periodNovember 2014

Days since exam4,370

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Pages24

Archived on8 September 2026

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